Dear Colleague

The Dfe has asked us  to share with you the news that the first ever T Levels media campaign, targeting employers, was launched on 1st December 2020. The awareness raising campaign will run until the end of February 2021 – with a short break over the Christmas period.

The campaign will showcase what T Levels are and how they apply to employers. It will build desire and excitement for T Levels, by demonstrating the benefits they offer employers and workplaces; whilst encouraging employers to host industry placement students.

Using display advertising, the campaign will target CEOs, Directors, HR managers, employers and line managers in industries including; design, surveying & construction, digital production, design & development, and education and childcare, to cover the first three T Level sector areas.

To extend reach the T Levels campaign will also target employers through a number of channels including social media – on LinkedIn, Twitter, Instagram and Facebook.  T Levels students can make a huge difference to businesses, in England, by giving employers early access to the brightest talent entering the market.

We would be grateful if you could share this link, to the employer campaign, with your networks as appropriate  Industry placement business benefits | T Levels

Best wishes

The pdnet team